When Raeanne, the visionary behind Carbon & Clay, approached us, her goal was clear: to establish a digital presence that not only showcased her artistic talent but also provided an intuitive and independent booking system for her clients. We embarked on a full-service project that spanned branding, website development, and user experience design, all tailored to meet Raeanne's unique needs.
Starting with the branding, we collaborated closely with Raeanne to capture the essence of her tattoo artistry in a visual identity that would resonate with her target audience. The brand development process was a true partnership, with Raeanne actively involved in every step, ensuring that the final design was a perfect reflection of her style and vision.
Next, we focused on creating a website that was both visually stunning and highly functional. Raeanne's biggest concern was having a booking system that operated independently of her current setup, providing her with full control over client interactions. We chose Webflow as the platform for its flexibility and ease of use, allowing us to design a site that was as beautiful as it was practical.
Throughout the project, Raeanne was a delight to work with. Her clear vision and collaborative spirit made the development process smooth and enjoyable. The result was a seamless digital platform that not only enhanced her business operations but also elevated her brand's presence in the competitive tattoo industry.
Raeanne’s feedback was overwhelmingly positive, praising the way we captured her brand's essence and the ease with which clients could now interact with her online. This project stands as a testament to the power of thoughtful design and strategic development in creating a brand that truly resonates with its audience.